With a passion for fitness, Janis brings over 25 years’ of experience as a fitness leader, presenter, and health advocate. Her journey has taken her from a classically trained ballet dancer, gymnast, kickboxing/martial artist, National & World Aerobic Champion. As the President and CEO of Fitness Express International, Janis has combined her talents to provide trainers and instructors with top notch educational programs such as FIERCE4 Fitness. Additionally she has branded several of our industries top professionals by coaching them from program design, web site layout, and finally social media marketing.
Saffell starred on ESPN2’s “Crunch Fitness”, QVC, HSN, FITTV and more. With over 70 fitness videos under her belt, she was featured on CBS TRAINER PASS, was apart of the launch of Jillian Michaels Fit Fusion & OwnZones Fitness, and ITunes, not to mention her very own streaming video channel – JFit.TV. Her Crunch Fitness “Brand New Butt” Video was a #1 standing video for magazines across the globe, as well as her other videos that are sold at Target stores nationwide.
Her talents stem far and wide. For years she has designed and manufactured her own line of exercise wear under the name Couture Active Wear, and her private label t-shirt line for FIERCE4 Fitness. She knows the fitness industry inside and out, she has taught in some of America’s premier health clubs as an instructor, director, and educational consultant. She is the face of fitness and is a sought after expert for magazines such as Self, Fitness, Muscle & Fitness, and several others.